#91: Super Summer Sizzler
A daily roundup of interesting links about music, culture and marketing
CULTURE THING:
‘The Office: The Untold Story of the Greatest Sitcom of the 2000s’ is a best-selling oral history of the now-classic NBC show. Writer Andy Greene got the whole cast to participate and fans of the show (like me) can finally get an answer to questions like why ‘The Office’ Promoted Andy Over Dwight After Steve Carell’s Departure. This oral history of “Stress Relief” (part 1) aka “The Fire Drill episode” is equal parts fascinating and hilarious.
An Oral History of The Office’s Insane Fire Drill Episode
MARKETING THING:
39 Must-Have Free Content-Creation Tools for Marketers
Use these to beef up your marketing skills. Some are no-brainers (Evernote), others might take you by surprise (meme-makers!).
Speaking on beefing up skills:
If you don’t know what generation is what, give this a read. It’ll help you figure out what demo you’re actually trying to blame for society’s issues.
Boomers, Gen X, Gen Y, and Gen Z Explained
MUSIC THING:
Did you catch Erykah Badu and Jill Scott’s Versuz event this past weekend? The series of online “battles” between stars of rap and r&b have been hugely successful for Instagram, where all of the battles have taken place thus far.
The pandemic has obviously affected musicians opportunity to earn $ from live performances, but Badu seems to have stumbled upon a solution that allows for her to play for her audience via live stream while getting paid. Forever innovating, that Badu.
How Erykah Badu Created Her Own Livestream Company for ‘Quarantine Concert Series’
Announcing: Brands to Watch
A reminder that starting with Office Hours #100, this newsletter will shift to a tiered system.
Free subscribers will still get access to the podcast and the daily link newsletter.
Paid subscribers will receive the podcast, the daily link newsletter and will now receive exclusive articles like the Brands to Watch report, a monthly deepish-dive on a challenger brand that I think does really cool/innovative stuff.
As a freebie, here’s the Spring/Summer 2019 Brands to Watch report. As always, thanks for reading and subscribing!
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Until tomorrow…
WASH YOUR HANDS! STAY IN THE HOUSE! CHECK ON YOUR LOVED ONES!
Office Hours is written by Ernest Wilkins. Follow me on Twitter/IG @ErnestWilkins or send me an e-mail.